If there was ever a horror movie that could be called the cinematic equivalent of fast food, "Lights Out" would be a fat, juicy cheeseburger. You savor every delicious morsel as you consume it, but afterwards you're self conscious about what you just allowed into your body.
"The Shallows" seems to be an attempt to forge a marriage between critic friendly drama ("Open Water"?) and plebeian friendly entertainment ("Shark Night"?), although the relationship ends up being somewhat turbulent, if passionate.
"The Howling Reborn"- which attempted to cash-in on the "Twilight" craze- tries to be for everyone and yet it ultimately ends up being for no one, except maybe those cinematic masochists who wish to endure the entirety of the Howling franchise...like me...and you know what? I'm not even sure if this is for us because "The Howling Reborn" isn't even bad enough to satisfy my self destructive cravings.